Baron Foods’ First Shipment to Cuba

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Baron Foods loads the first shipment to Cuba, as government and company representatives look on.

[dropcap]S[/dropcap]aint Lucia’s leading manufacturing company, Baron Foods (St. Lucia) Ltd, has finally achieved its goal of exporting its world-class products to Cuba. Over the last five years the company has attended several trade shows facilitated by Caribbean Export and the Trade Export Promotion Agency of Saint Lucia (TEPA). Within the last two years, Baron Foods (St. Lucia) Ltd has been selected and assisted by TEPA to actively pursue its goal of entering the Cuban market, further assisted by the Saint Lucian Embassy in Cuba.

To date, the company has safely secured a business relationship with TRD Caribe, one of the largest food and beverage distributors in Cuba. The first shipment was scheduled to sail within the first week of May 2017.

CEO Ronald Ramjattan says, “Cuba is a new and emerging market with over 12 million inhabitants sharing a similar culture and food preference with the rest of the Caribbean. This venture definitely pays dividends and has put us to the point where we are today. Baron Foods is creating an export path to Cuba where other Saint Lucian companies can follow.”

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