On Wednesday June 3 one excited and very lucky Saint Lucian man left the island in the company of his wife en route to London for an all expenses paid experience compliments Heineken®.
During the summer of 2014 Heineken® embarked on the “Open Your City” promotion during which time every purchase of a limited edition “city” bottle of Heineken® afforded consumers the possible opportunity to experience a magical moment in one city. The six Heineken® bottles were each emblazoned with the names of cities: New York, Berlin, Rio de Janeiro, Amsterdam, Shanghai and London. Under the crowns of these bottles were also the names of these cities which ‘unlocked the city’ to win various prizes including free Heineken®, cash, tablets and smart phones. Additionally, one grand prize was up for grabs: an all expenses paid trip to experience one of these cities. The package included two airline tickets, hotel accommodation, ground transportation, spending money and city tours.
Last year in Gros Islet, at the end of the promotion, the lucky winner’s name was drawn from a barrel of thousands of names. The winning entry form belonged to Dwaine Talbert of Bruceville, Vieux Fort who initially was expected to travel to the city of New York.
On Wednesday June 3, Dwaine and his wife Melissa Talbert, accompanied by Gaius Harry, Heineken® brand manager, left the island for the city of London where they will enjoy the experience of that capital and various cities including Berlin and Amsterdam through various tours and visiting historical sites and landmarks.